Payroll

European expansion often begins with a strategic dilemma.   Should the company establish a local entity immediately, or begin hiring through an  Employer of Record ?   For many organizations, the instinct is to establish an entity as quickly as possible.   After all, it appears to provide complete operational control.   But in practice, the decision is rarely that simple.   This is particularly true when companies enter the Netherlands while their European hiring strategy is still evolving.   The experience of one fintech company illustrates why. The Situation   The company was a fast-growing fintech platform headquartered outside Europe. After strong customer adoption, leadership decided to expand into the Netherlands to support regional growth.   The hiring roadmap included:   • engineering hires • regional sales leadership • compliance specialists • operational support roles   The leadership team expected the Netherlands team to ...